Traditional PR
- News Releases (new products, installation contracts, personnel changes or special events)
- Feature Articles for unique installation stories
- Editorial Contact: establish contact with targeted media editors and maintain contact on a regular basis
- Monitoring Editorial Calendars: take advantage of magazine feature stories or focus and offer related information
- Developing by-lined articles: work with company personnel on special articles
- Trade Show presence
- Pitching company personnel as experts
- Advertising copywriting and consulting
- Maintain media list of trade and consumer press
Social Media
- Blog entry consultant and writer
- Twitter consultant and facilitator
- Facebook consultant and facilitator
- You Tube Videos and posting
- Instagram, Pinterest, Tumbler
ADDITIONAL SERVICES
- PR Newswire or Business Wire
- Media Tour
- Satellite Media Tour
- Press Conferences
- Desk-side media meetings
